Where can I place my ads? 

Planology offers a variety of cost-effective advertising positions where your company can stand out and gain visibility.

Ads can be placed by location:

You can upload Home Page Slider Ads and Right-Side Column Ads to display when visitors select a specific location. Every visitor starts by choosing a location, which guides their search experience.

When setting up your ads, use the location selector to reach the right audience. You can choose broad areas like just the United States or Europe, or narrow down to Regions, Subregions, and even specific cities or towns.

For example, if you’d like your ad to appear for visitors searching in Wailea, a popular resort area on the island of Maui in Hawaii, United States, you can easily set that as your target location.

You also have the option to showcase ads based on Location, Category, and Browse (user search) Terms.

After selecting the location for your ads, you can further tailor their placement by specifying the Category and Browse (search) Terms they should be associated with.

The "Browse Terms" displayed under each category on the home screen aids visitors in refining their product searches. You can choose straightforward terms related to your business while incorporating attention-grabbing "hot button" terms to spark visitors' interest and encourage them to delve deeper into your product descriptions.

Suppliers can include up to four browse terms within their product descriptions, enabling them to improve discoverability and inject creativity into how they present their products.

You may easily request we add new browse terms to suit your product or service. Here's how.

1. Press the gray "Click here to select or change up to 4 browse terms" button. This opens your Browse term selection screen.

2. To request a new browse term, press the red "Request a New Browse Term" button. This will open a screen where you can enter your request. Be sure your new term or phrase is spelled correctly. Press submit.

3. New terms are added for your convenience between 8:00 am - 5:00 pm Hawaii Time. You will receive an email notification when your new browse term has been added to Planology.com.

Below is an example of how a category opens on the home screen and displays the browse terms suppliers have associated with it. These really help visitors narrow their search and hit their hot buttons, bringing the visitor closer to making a purchase.

Back to FAQs

Before uploading any ads, please review these essential steps:

Ads are typically positioned in the same areas as your product descriptions. However, if you plan to place them elsewhere, ensure all elements—such as audience, locations, and browse terms—are configured correctly.

• Important: At the top of the "Position Your Ad" screen, select between Meeting & Event Planners or Leisure & Business Travelers. Be sure to choose your target audience before continuing with the ad placement process.
• Once you’ve chosen your Audience, Global Location, or Global Location and Region, if your ad placement includes a Subregion and an Area, make sure each is available in their dropdown menus. If a Subregion isn’t visible, use the "Request a New Subregion" option. The same applies if you need a new Area. Remember, a Subregion is required before adding an Area.
• To further refine your ad, select a Category or both a Category and a Browse Term. Browse Terms really help narrow a customer’s search. If a custom Browse Term better aligns with your product or service, click "Request New Browse Term."

When any request is made to add a location or a browse term, we will reply, letting you know your request was approved as quickly as possible, and you can continue with adding your products and or ads. Planology’s hours of operation are from 8:00 am to 5:00 pm Hawaii time.

Remember that any advertisements you post on Planology.com to target "Leisure and Business travelers" will also automatically appear in the same locations on ACTIVITYSTORE.COM, our dedicated purely leisure product and services search engine, at no extra charge!